Home Innovation Insights

Insider insights on what's going on in the home building industry.

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December 28, 2017

Your IBS Strategy: Walk It or Work It?

Is it best to take total control of your business experience at the upcoming International Builders' Show and walk the floor, or should you work the booth and make something of whoever comes your way? Or maybe both? It really depends on your objectives. Find out how to make the best decision for your company.

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Tagged:
Building Products, Marketing, Building Practices

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December 8, 2017

Work Smarter, Not Harder

Why work harder to find products that meet your NGBS certification needs, when you can work smarter by specifying NGBS Green Certified Products? Our NGBS Green Certified Product program bridges the gap between manufacturers who produce NGBS-compliant products, and the builders/designers who want to use them.

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Tagged:
Green Building, Building Practices, Homebuyer Preferences, Marketing